IKEDDI
Senior Sleep Designer
Designed for the junior and family sleepwear and intimates market with a strong focus on the off-price space. Balanced trend and cost across varying TNA’s and fabrications to support commercial success. Experience includes designing for Burlington, Meijer, Family Dollar, FashionNova and many other private label accounts, with an emphasis on scalable, margin-aware design.
SO TREND
Young Women’s Collections
Launched a Young Women’s brand that covered off on the whitespace design need for trendy collections across the Kohl’s floor pad. Concept started in 125 stores and rolled out to all stores within a year of creation due to its impactful success during a global pandemic.
NINE WEST Designer
Worked closely with my team on the innovation of sweaters and knit tops for the RTW Women’s business. Both categories were top grossing across all separates, challenged to refine and rethink the customer during peak FA/HY season for overall brand growth.
Sketching
Proficient in Adobe Suite Programs and Browzewear, technical sketches showcase knowledge of garment construction and fit.
FORECASTING
During the brainstorming phase of design, much of the research compiled helps to outline product priorities. This is one of my favorite parts of the creative process; forecasting helps to show key ideas, color direction, and outfitting across all design channels. This process is a critical tool to align all cross functional players to seasonal messages. Looking to runway and social trends, forecasting is a means to excite all players for a new cycle of designing.
PLM
Knits & Sweaters
Utilized PLM software on a daily basis as a Senior Designer. Highly proficient in large scale programs, multiple fabric qualities, trims, material identification, sample requests, pitch sheets, and technical sketching. Partnered closely with technical designers in the creation of POM’s and style hand-offs.
